Stipple portrait of Andrew Draughon

Andrew Draughon

Marketing Manager, FlatWorld

Andrew is currently serving as a Marketing Manager at FlatWorld. He leads inbound content strategy, strategic media partnerships, and email marketing at the digital-first higher education publisher, which offers affordable textbooks and courseware across more than 118 titles in 26 disciplines. Andrew has spent 15+ years building content and email marketing programs in direct-response environments, treating content as a quantifiable business function rather than a branding exercise.

Writes about

  • Textbook platform comparisons
  • Course-materials pricing and total cost
  • OER adoption and its trade-offs
  • Accessibility and ADA Title II compliance
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Written by Andrew Draughon